Antoine Rodeghiero  |  Creative Direction & Design
Brooklyn, NY, USA

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Work experience

August 2022 - Present
Creative Director / Graphic Designer
Independent creative consultant and designer
 
Brand design programs • Creative direction & hands-on design Digital product design Design strategy Multi-channel marketing

Clients: Education, Media, Sustainable construction, Non-profit associations, Insurance, Technology, Sport.
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January 2019 - August 2022
Pentalog
SVP, Creative Director

 
Leadership at the intersection of product development, branding, and marketingCreative direction & hands-on design Clients in various industries (technology, education, media, fintech, retail to nonprofit) Long-lasting relationships with clients in the US, France and Canada B2B/B2C Agile methodology Sprints Growth hacking

Clients: The New York Times, PlayBac Press, Beable Education, Le Soleil (Canada), as well as Pentalog itself.


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September 2014 - December 2018
RevSquare
Creative Director

 
Brand design programs Digital product design Design strategy ​​​​​​​Multi-channel marketing

Clients: Porter Novelli, ReachMD, ESSEC Business School, GEMS Education, International Women’s Media Foundation, Sizmek, Ghostery, 70 Faces Media.


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January 2014 - August 2014
Creative Direction and Design
Freelance
Branding ​​​​​​​Digital products design ​​​​​​​Environmental graphic design ​​​​​​​New business pitch
Agencies: Huge, RevSquare, Stein IAS, Art & Build (architectural firm, Belgium).

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October 2012 - January 2014
Siteworx
Design Director


Head of Design for the NYC office ​​​​​​​Directed of multi-disciplinary team (UX, UI and content strategy) ​​​​​​​Digital products design ​​​​​​​Design strategy ​​​​​​​Client relationship ​​​​​​​Project scope and budget

Clients: Mandarin Oriental Hotel Group, Time Warner Cable, UNDP (United Nations Development Programme), Bridgespan.org, internal marketing material and new business development


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September 2005 - September 2012
Stein + Partners Brand Activation
Design Director


Head of the visual communication department ​​​​​​​Digital products design ​​​​​​​Branding ​​​​​​​B2B • “BtoB Magazine Agency of the Year” & numerous Ace Awards

Clients included: McGraw-Hill Education, OnForce, Mimeo.com, Discovery, Rodale Custom Content & Marketing, Schoolwires, Silverpop, TransitCenter, PR Newswire, CBOE, Achieve3000
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January 2004 - August 2005
Freelance  
Graphic Designer and Art Director


Design services ​​​​​​​Project management ​​​​​​​Print and digital design

Clients: Brain Reserve, WebMerchants, Inc., Foot Locker, AKA Advertising, The Insight Works, Hanft Byrne Raboy and Partners, Art Design et Communication (France)
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January 1999 - December 2003
HBR & Partners
Art Director/Graphic Designer


Art direction & design (branding, marketing, advertising, packaging) ​​​​​​​Created and developed the digital design department

Clients: AT&T Wireless.com, Hertz, Scotts, Sony Music, Showtime, Twinlab, Brain Reserve, Travelzoo


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January 1996 - November 1998 (Strasbourg, France)
Freelance

Graphic Designer

Graphic design projects ​​​​​​​Cultural and public institutions

Clients: European Council, Strasbourg Public Library, SNCF (French public railroad system), Alsatian Regional Council, Caisse d’Epargne (finance)


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Education

Ecole Des Arts Décoratifs De Strasbourg (France)
Bachelor’s degree in Fine Arts (Major in Print Making)
1994, Graduated from Ecole Des Arts Décoratifs de Strasbourg (France) with a Bachelor’s degree in Fine Arts (Major in Print Making)

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Languages
English (Fluent)
French (Native)
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Awards & Recognitions
BMA /  BMA Agency of the Year
BMA / ACE Awards (BtoB) - A lot of them!
BtoB Magazine /
Small Agency of the Year
LogoLounge / Logo featured in LogoLounge Vol. 5
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Expertise
Design strategy
Brand and digital design (UX/UI)
Creative team management
Multi-channels marketing
Agile methodology / Sprint / Growth hacking
Environmental design
Packaging
Trade show design
Illustration / iconography / infography
Photography

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