Rethinking Generics
Alvogen is a new specialty pharmaceutical company that produces prescription and OTC generics for the US and international markets.

To support Alvogen’s launch in the US, “Rethink Generics”, we developed the company’s brand and created a comprehensive product website, a 12-page brochure, Sell-sheets and email campaign.
Role: Design Director/Designer (at Stein + Partners)
Award: ACE Award 2011, Collateral System
Product website
Promotional email template
Sales collateral (Product sheets and Fact sheet)
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